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Disappear your Fear with Facebook Live

Just like Shakira sang about how her “hips don’t lie”, I’m not fibbing when I blast you with these video stats. After watching a video 64% of users are more likely to buy a product online 90% of users say that product videos are helpful in the decision process Enjoyment of videos increase purchase intent […] Read more…

Stress-Free Holiday Selling: The Mega-Ultimate Planning & Marketing Strategy Guide

Believe it or not, Thanksgiving is less than two weeks away and we know you have enough on your plate as a handmade seller, even before the holiday madness starts. The little elves over at MadeFreshly want to make your holiday selling season jollier and smoother so they made this free, downloadable–even printable “Holiday Sales Guide”. […] Read more…

The Social Media Breakdown

There are 2 important concepts you should understand before jumping full-on into the realm of social media marketing. These concepts apply to ALL of your marketing, not just social media, and are relevant regardless of the platforms you choose to operate on. Concept #1: Know your market Who are your target customers? What do they […] Read more…

Social Media Cheat Sheet – Facebook 2014

“One of the easiest and best ways to promote + market your handmade business is to have an online presence through social media.  Twitter, Facebook, Pinterest, Instagram, Google +, Dribbble, YouTube… the list goes on. Today, I’m talking about Facebook… Pages, to be exact. Sure, having a Facebook account for your friends and family is […] Read more…