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Start Before Your Ready // Increase Your Positive Energy

So our last post from Cassie talked about starting before you are ready in different aspects of your business.

Did it excite you and spur you into action?

Or scare you a bit and make you feel overwhelmed?

Or both?

If you answered yes to the any of those then let’s take moment to hit the reset button.

Today I want to share a simple way to increase your positive energy when moving forward into new territory.

First, let’s get you into the right frame of mind. If your mind is swirling with thoughts of all of things you have to do let’s get you back to the present moment with a simple breathing exercise.

Taking time to focus on taking deep breaths has the power to dramatically shift your life in a positive way. Breathing exercises can help you get rid of negative energy, give you energy, relax you, shift your perspective, and help you feel better about yourself. Counting the breath helps quiet your mind. This is a huge bonus as a creative entrepreneur!

This is called the 4-2-4-2 Breath

The exercise I am going to show you can easily be done anywhere. It can be particulary helpful to do this before you start working for the day, when you are done working for the day, and also at the end of your day.

Now say the affirmation below out loud.

“Even though I do not feel ready to start ________________________. I trust that the universe will support me and the next right steps will appear.”

Next, write down any ideas that pop into your head about the next steps to take or what area you want to focus on. Continue to notice ideas and signs that relate to moving forward in this direction. Tune into your intuition. You’ll know if something is not right for you or your business.

Some of you might want to make this a daily process so we made the image above a free printable that you can download and hang up as reminder. Feel free to edit the affirmation or even use one of the ones from our Using Positive Affirmations in your Business mini-kit!!!

Share below how this breath made you feel in the comments. Also, let us know what you are ready to start before you are ready!

Why You Should Start Before You’re Ready // A Maker’s Guide

You’ve got all of the ideas in your head, you know how you want your business to grow and what you want it to be, but taking that first step can be so daunting. Want to know a secret though? Those “first steps” never truly go away, there’ll always be something new, and it will always be little (or a lot) scary.

So, why do we wait, why do we sit on these new ideas we have for our businesses for so long before taking action?

Here are a few reasons…

  • Fear of failure
  • Fear of financial loss
  • Fear of what other’s might think

Are you seeing a trend here? Fear, fear, fear, and more fear.

Running a business can sometimes feel like you’re constantly walking up to another precipice of unknown territory. Your inner chatter might go something like this…

“Great, I’ve got my Etsy shop up, let the money roll in!”

“What! I need to be authentic on social media?”

“Ok, perfect, social media is up and running, I feel good about this!”

“Should I have my own website? I don’t know how to put together a website!”

I’m sure you get where I’m going with this! As business owners we’re inundated with new things that we could be doing. What is a sensitive soul to do?

First, I want to tell you that you’re not alone. I’ve run Zenned Out for six years now and in the beginning I used to think, “when I have over 10,000 sales on Etsy everything will be fine” or “once I hit 20K followers on Instagram the sales will always be rolling in and everything will be good”, sound familiar?

In my six years, that moment has yet to come and when I talk to other business owners they mimic the same thing. Life happens, markets change, your business will change, and you’ll change. There will always be a next thing or a next step, and because we’re creatures of habit there will almost always be some resistance to it.

So, why should you start before you’re ready?

Because there’s always going to be another thing, and the fear of starting might never go away. My advice to you is to jump in and learn to be comfortable in the uncomfortableness of the unknown, change, and fear.

Running my own creative biz I’ve come across my fair share of “oh, hell no” scenarios including getting started with: social media, hiring, blogging, and wholesale.

Each of these hurdles, fear inducing as they may be, are important aspects of growing any business! Next week Kerry will be walking you through steps to get you energetically prepared to get started on what’s scaring you, and then I’ll be back to walk you through getting started on some of the top maker hurdles I’ve encountered.

Until then, let’s get the discussion started! What are you scared to move forward on right now? What are the big plans you’ve been sitting on and avoiding?

The Network: Cultivating a Support Group of Empowerment


The saying goes “Behind every successful man is a great woman”, an antiquated adage that acknowledged a woman supports her successful man, but she herself could never achieve success. There is still a lot of work to be done, but these times, finally, they are a’changing. Women have become great successes of their own accord, but often, it could not have been done without a powerful support system.

I recently came across the quote “Behind every successful woman should be a tribe of women who have her back”. This quote, which came from one of those very women who have my back, speaks volumes about how women need to support each other to be successful. In fact, I would change the quote to “Behind every successful woman IS a tribe of women who have her back”.

When I started the grand adventure to launch my own jewelry company, which meant doing everything from designing to fabricating to marketing to financials, I leaned on friends and family for support. And they have delivered in spades, but I did not expect to develop such a strong network of female empowerment. Through every aspect of this journey, there has been a woman that has supported me, taking me one step further in the path of success. The opportunity to share my thoughts and experiences, while also learning from others comes through this very site, a virtual network of support, knowledge and experience. Through a variety of events and markets, I have amassed a collection of fellow female independent makers. Whether it is as simple as a like on social media, an answer to a question via email or a brainstorming coffee break, this group is a foundation of support. I am thankful for the web of “brand ambassadors”, connected women that wear their Crusoe Jewelry with pride, pointing all inquiries directly to the website. And of course there are the dynamic women, who took a chance on an unknown designer, who own some of the stores that carry Crusoe Jewelry that continually push the brand to their clients.

Without this powerful network of women, Crusoe Jewelry would be nothing more than a passionate idea. I count on each of these women for support, inspiration and knowledge. And of course, there are the incredible men who have bolstered Crusoe Jewelry along the way, but there is something so potent about the power of women. Embrace the power by creating and expanding your own network. Connect with fellow makers via social media, by email or take the conversation offline. Think about who have helped you in developing your business and pay it forward by supporting their endeavors. Express gratitude for the relentless encouragement. Share in the comments what your network has done for you.









Maya AhluwaliaCrusoe Jewelry

Maya Ahluwalia is the designer behind Crusoe Jewelry, a fashion jewelry line inspired by nautical motifs, but interpreted into stylish designs for the fashion-forward consumer with an appreciation for quality with an artisanal approach. Each design is hand-crafted in her Brooklyn-based studio.

In addition to creating Crusoe Jewelry, Maya is a marketing consultant with expertise in jewelry, fashion and luxury. Clients include Michael Aram Jewelry, Shawn Ames Fine Jewelry, Wells House Bed & Breakfast, and the LOU Lookbook App.