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A Step-by-Step Guide to Creating your own Behind-the-Scenes Video

April 10, 2012 2 Comments

Video Camera Pendant Necklace from Ponko World

In one of my previous posts, I mentioned several ways you can use videos for your craft business. In today’s post, I’m going to take one of those ideas and show you a step-by-step blueprint that you can follow and implement on your own.

Since there can be a variety of ways to create your own behind-the-scenes video, keep in mind that the following steps can be adjusted to your own liking. For now, we’ll keep the steps simple, which would be perfect for those who are just starting out with online video.

Step 1: Create a Plan

Ask yourself the following questions:

  • What exactly would you like your viewers to see? (Be specific – i.e., the variety of materials I have to work with, the layout of my craft room, what a typical day would be like, etc.)

  • Would you like to be in-front of the camera or behind the camera? (If you choose to be on-camera, make sure you get a tripod to hold your camera or have another person record your video. If you choose to be off-camera, you can add a voice-over of you talking about your studio as you go along the tour)

  • Are you going to show pictures?

  • Are you going to add music in the background?

By answering these questions, you’ll be able to form a foundation in which you can create your video with. [Read more...]

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