Cool Tool: Group Buying For Your Small Biz

We are starting this week off with a brilliant find from Meredith Keller of Smaller Box!! Also, be sure to check out I Shop Indie to get more exposure for your products. You can get more information here on Meredith’s blog.

Wrench Cufflinks by CosmicFirefly

We all know about saving money in our personal lives with daily deal sites like Groupon and Living Social, but did you know a few companies are starting to offer group deals for businesses?

Group Price delivers deals to your inbox every day, offering to save you money on products and services for your small business. You can save on items like business cards, web design, phone service, promotional products, web hosting, stock photos and so much more.

Group Price deals are mostly focused on US businesses, but UK small biz owners may want to check out Huddle Buy, the concept is the same but the products and services are geared to the UK market.

Why these tools are cool:

  • Discover new services that might deliver real value for your business.
  • Gives you the chance to try out a new vendor at a discounted price
  • Allows you to save money on a purchase for your business

Plus, if you sell a business-to-business service like graphic design, photography, copywriting, etc. you could use Group Price to promote an offer to other small business owners. You will have to offer a discount to the Group Price subscribers, but offering a one time discount can be a great tactic for long term customer acquisition.

 

Meredith Keller - You can read more articles on marketing, branding, public relations, search engine optimization, product packaging, and other topics of interest to online small business over at Meredith’s site Smaller Box.


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